Category Archive for "Marketing"

7 ways to improve your website ranking on Google

April 21, 2015

Ah Google. The holy grail for the online search and, unless fact, added to the english dictionary on 15th June, 2006. If you’re anything like me, flicking through to page 2 of a Google search just doesn’t happen. Page 1,…

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How much is enough?

Social media is all around us and the world seems to be spinning faster and faster with only one way of dealing with it all; keep up or tap out. I’ve been thinking a lot about this recently as I…

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9 ways to get your audience to engage

Provoking your end user to engage – likes, shares, favouriting, retweeting etc – is far from an exact science. The tsunami of information you are swimming against to be visible to your followers, and then to prompt an interaction from…

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4 reasons your business should be more transparent

To some, the thought of telling the full story behind your business might sound a little daunting. After all, what if people found out that you struggled? That you weren’t perfect? A little truth can go a long way in the…

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Are you a social media punisher?

February 24, 2015

Don’t be a punisher We’ve all been stuck at a party with that fragment-grabber who charges the conversation around like a frothing dog chasing seagulls. The demand on your attention to their fickle stream of opinions and irrelevant anecdotes results…

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13 tips to avoid sounding like a twit on Twitter

January 13, 2015

For some, Twitter seems like a high-speed conversation on a road going nowhere. For others, its a meaningful way to connect in real-time with a global audience. Whether you’re a lover or a hater, Twitter is a useful tool in…

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5 reasons to use video: FastCast Promotions

October 7, 2014

I know video is super important to include on your website and blog but I needed to delve a bit deeper. I asked my good friend Mel Anastas over at Fastcast Promotions to help me out. Here are five reasons…

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What is SEO?

Search Engine Optimisation. What is it and why is it important? So you’ve heard about Google right? And you see the list of things that come up when you search for something on their website? Ever wondered how people get…

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What is marketing?

June 29, 2014

“The action or business of promoting and selling products and services, including market research and advertising”. Oxford Dictionary You have your business idea. Your mum thinks its a good idea, your friends think its awesome and your dog has given…

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