Author Archive
Instagram 2017: 9 things you need to know
How fast has this year gone already? I can’t believe it’s May! And if you’ve been hanging out in the Instagram sphere, you’ll have noticed some HUGE changes. All of which you can use to your advantage when it comes to connecting…
Digital Marketing for Musicians
Things sure have changed over the past 20 years! Reaching your audience as a musician has never been easier…or has it? Here are a few tips we’ve learnt on marketing your music in the digital space. Social Media Platforms If you’re…
Reboot your life – Too Many Tabs Open
I had too many tabs open and it was doing my head in. The constant noise of demands and requests and things unfinished and things yet to do. I knew it, but I didn’t know how to stop it. I thought I…
3 Little Pigs Redux
Once upon a time there were three little pigs. One pig built his business brand online made only from paid advertising while the second pig built his business brand online made only from social media. They built their houses very…
10 Ways to Procrastinate and Waste Time
Download the Facebook, Twitter, Instagram, LinkedIn, Snapchat and Pinterest apps to your phone so you can spend an hour in bed just after you wake up checking if anyone has liked, added, tweeted, shared anything to do with you. This way, time…
How to set up Instagram Ad’s
I’ve entered the world of instagram ads the past couple months and I’ve learnt a few things along the way so I thought I’d share with you guys. As you know Facebook owns Instagram, so setting up your ad audience, content…
What’s your story? Tips for storytelling in your business
Storytelling seems to be the latest buzzword, and it’s here to stay. Improve your storytelling skills to keep up in business. 1. Be clear on your ‘why’ People connect with a story. It’s why videos go viral. If you think back…
6 steps to survive the new Instagram changes
I love Instagram. It’s one of my favourite platforms. I love that I get to see posts chronologically, just like twitter. But alas, change is as good as a holiday, or so they say?! On March 28th 2016, Instagram announced some…
Content Ideas for Musicians
Is your Facebook feed a whole bunch of posts all talking about you and your next show? Maybe it’s time to get a little creative and start being the entertainer that you are on stage and bring that to your social…
The Juice On Boosts: How to boost on Facebook without falling flat
Boosting your posts on Facebook is kind-of necessary to grow beyond the organic reach of your network. But boosting willy-nilly is not only a waste of money, it can derail your campaign. Here’s some things to consider before firing off…