13 tips to avoid sounding like a twit on Twitter
For some, Twitter seems like a high-speed conversation on a road going nowhere. For others, its a meaningful way to connect in real-time with a global audience. Whether you’re a lover or a hater, Twitter is a useful tool in your social media arsenal to give your business a boost. But before you start to tweet away, here are 13 tips to avoid sounding like a twit on Twitter!
- Hash tags – try to stick to three or less. Don’t go overboard or you’ll look like a #tool. What are they? I explained them to my mum like this. Hashtags are like keywords that people use to find certain subjects. For example, I might tag this post when i post it to Twitter with something like #howtouseTwitter or #TwitterTips, something like that so that when people do a search for that subject, my post will come up for them. Make sense? If not try this: what is a hashtag?
- Pictures – worth a thousand words. People are more likely to click on your post and engage with you and your brand or business if there is a visual drawing them in. A good image size for Twitter is 1024 x 512px. This is also a good size for Facebook.
- Links – Don’t just link to your stuff. Show people what others are doing in your field. Inspire. Share. Stay on track with the links and posts though. If you’re selling heaters, maybe don’t post about what you had for breakfast. Save it for your personal Instagram #foodporn platform!
- Engage – you are not a robot. If someone tweets to you, tweet back to them. It’s polite. Think of it like a conversation. A really public one that everyone can see and comment on. Be careful.
- Sharing is caring – sharing other tweeters information is integral to twitter! So do it. Or get unfollowed!
- Posts – the frequency of your posting will depend on you, your followers and your time. 4 to 5 posts per day is a good place to start spread out across the day. This is easiest to do by employing the use of a social media scheduler such as Hootsuite (my fave) or Buffer.
- Be a mix master – there’s nothing worse than someone shouting BUY MY STUFF or READ MY BLOG all the time. Mix it up! Diversify in your posts. You don’t get up every morning and eat porridge day after day! The same grey slop…You have eggs on the weekend and cereal sometimes. Green smoothies after the gym and Fruit Loops when you can’t be bothered. Try making a video, write a blog post, create an infographic take photos, be creative!
- Give credit where credit is due. Ever see the letters RT or MT written at the beginning of a tweet? They stand for Retweet or Modified Tweet. If you’re tweeting using someone else’s information, it’s polite to let people know it wasn’t your creative genius that came up with it. Play nice.
- Want to reply to someone? Start your post with the @ and then their username. Want to reply to someone and let everyone see it? Put a full stop before. More about the difference between replies and mentions here.
- Don’t feel obliged to follow everyone that follows you. You’ll only clog up your stream with stuff that you might not find relevant.
- Be nice. If you don’t have anything nice to say, don’t say it. If you wouldn’t usually tell people to get stuffed to their face, maybe don’t tell them on twitter.
- Nobody HAS to share your content on Twitter. So if someone authoritative retweets you, thank them. Tip #18 on this list.
- Customise. Your profile should reflect your brand. Use your logo, (here’s why you need one) include the correct details so people can find you and
Need more info? There are some great lists out there of what to do and what not to do.